
WASHINGTON — Ron Nessen, a veteran broadcast journalist who used to be press secretary for President Gerald Ford and sought to revive the integrity that the placement had misplaced all through the Nixon management, has died. He used to be 90.
Nessen died Wednesday in Bethesda, Maryland, his son, Edward Nessen, showed Friday.
Nessen changed Jerald F. terHorst in September 1974 simply six weeks into Ford’s presidency after terHorst resigned in protest over Ford’s pardon of former President Richard Nixon. Nessen had coated Ford’s tenure as vp within the ultimate months of a 12-year stint as a tv correspondent with NBC Information. He used to be the primary journalist to return to the White Area submit from a printed background.
Nessen had evolved a favorable running courting with Ford even supposing he requested tough questions concerning the Watergate scandal because it eroded Nixon’s presidency. The location of press secretary, held then by way of Ron Ziegler, lacked credibility because the slow-moving scandal published a White Area press operation that might now not be depended on in its public pronouncements.
“I will be able to by no means knowingly mislead you, by no means knowingly misinform the White Area press corps,” Nessen, then 40, informed journalists when he took over as Ford’s spokesman. He added, “If I do, you’d be justified in wondering my usefulness on this activity.” He additionally mentioned he noticed his primary responsibility as offering information and knowledge to the American other folks, now not promoting the president’s insurance policies or essentially agreeing with them.
One outstanding trait for the brand new press secretary used to be a humorousness. (He informed journalists on his first day, “I am a Ron, now not a Ziegler,” a play off his boss’ commentary that “I’m a Ford, now not a Lincoln.”) However, by way of his personal admission, Nessen used to be now and then short-tempered, thin-skinned and sarcastic when coping with newshounds.
Nessen later pointed with delight to getting journalists extra get entry to to the president, together with permitting follow-up questions at information meetings and having Ford seem on a reside community tv information program. The illusion on NBC’s “Meet the Press” used to be a primary for a president.
Right through his two years and 4 months as White Area press secretary, Nessen will have drawn probably the most consideration to himself by way of internet hosting tv’s “Saturday Evening Reside,” then in its preliminary season. He used to be the primary “SNL” host to return from out of doors the leisure global. The April 17, 1976, episode aired all through Ford’s reelection bid and incorporated taped appearances by way of the president, who most probably was hoping to return throughout as a excellent game within the face of the display’s consistent satirical jabs.
The post-broadcast grievance Nessen persevered used to be most commonly concerning the propriety and knowledge of a press secretary taking part in a comedy display that skewered his boss, now not Nessen’s skill to ship a punch line. He later mentioned he frightened privately that internet hosting have been an ego-driven mistake for the reason that liberal-leaning display’s skits persisted mocking Ford as a bumbler and dullard.
Ronald H. Nessen used to be born Would possibly 25, 1934, in Washington. His father owned a basic products retailer within the town and his mom used to be its bookkeeper.
Nessen labored in radio as a highschool scholar and whilst learning at Shepherd School in West Virginia and American College in Washington, the place he gained a bachelor’s stage in 1959. Right through the Fifties, he used to be a newscaster for WEPM in Martinsburg, West Virginia, and WARL in Arlington, Virginia, and later reported for the Bernard Law Montgomery County Sentinel in Rockville, Maryland.
Nessen used to be a reporter and editor for United Press Global in Washington from 1956-62, then joined NBC Information as a tv correspondent. He coated Lyndon Johnson’s White Area, civil rights and the 1964 presidential marketing campaign and used to be despatched to Vietnam 5 occasions, his first excursion finishing in a near-fatal chest wound from a grenade fragment. He additionally coated nationwide affairs and global assignments for the community ahead of specializing in the Ford vice presidency.
After Ford’s defeat by way of Jimmy Carter in 1976, Nessen became to writing and freelance paintings. He used to be a best government with the Washington public members of the family company Marston & Rothenberg Public Affairs from 1980-84 ahead of managing radio information operations for the Mutual Broadcasting Gadget and the NBC Radio Community. He later labored as a public affairs government for the Mobile Telecommunications Business Affiliation and the Brookings Establishment.
He additionally wrote two memoirs, “It Certain Seems to be Other from the Within” (1978) and “Making the Information, Taking the Information” (2011). He additionally wrote the novels “The First Woman” (1979) and “The Hour” (1984) in addition to 3 mysteries within the Nineties co-written along with his spouse on the time, Johanna Neuman.
Taking a look again on his occupation exchange, Nessen said in his 2011 memoir that he sought after the activity as Ford’s spokesman partially to peer what it used to be love to be a newsmaker. He concluded that he most well-liked the journalist’s function and wrote, “I’m extra comfy as an observer than as a player.”
Nessen is survived by way of his son, daughter Caren Nessen, a sister, two grandchildren and 3 great-grandchildren.
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Daniel retired from The Related Press in 2023. Related Press creator Darlene Superville in Kissimmee, Florida, contributed to this document.